Business and Management | ENGINEERING | SCIENCES

Training Program on Digital Marketing Techniques at Sathyabama Institute of Science & Technology, TN [Jan 23-25]: Registrations Open


Sathyabama Institute of Science & Technology, Tamil Nadu along with MSME, Government of India is conducting a 3 day Skill and Entrepreneurship Development Training On Digital Marketing Techniques. This workshop is a comprehensive training program in Digital Marketing Analytics. It is a three days program that would combine pedagogy using lectures, case studies, hands-on exercises, assignments, and practicals.
The workshop is being organised by Sathyabama Institute of Science and Technology, (Deemed to be University) which was established under Section (3) of the UGC Act, 1956, in the year 1987 having “A” accreditation by NAAC. The Sathyabama Institute of Science and Technology has successfully completed 30 year in the academic line.


This training workshop would equip the participants to understand the nuances of digital marketing and help them make appropriate marketing strategies using all forms of digital media. They would be able to understand the key elements of Digital Marketing in creating an effective digital marketing strategy.

  • Introduction to Digital Marketing and social media Strategies.
  • Facebook Business page creation, basic Setup and Promotion
  • YouTube channel Creation, Monetization, Niche Marketing Ideas
  • Search Engine Optimization, On/Off Page SEO, Google Analytics
  • Google Forms, Local business, Trends and online Lead Generation
  • E-mail / SMS marketing, Content Marketing, Blogging
  • Video and Audio content Editing and publishing.
  • All all 3 aspects of marketing will be covered: Awareness (branding), Consideration (leads) & Conversion (sales).
Who can Attend?
  1. Entrepreneurs
  2. Small and Medium Business Owners
  3. All UG/ PG Engineering Students
  4. MBA/ M.Com Graduates/ Students
  1. The registration fee is Rs. 250/- inlcuding lunch.
  2. To register online, click here.
  3. Only limited seats are available for registration.

Phone Number: 9940217379
Email ID:

For further details, click here.

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