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Meta Marketing Analytics Professional Certificate [Online, 7 Months]: Enroll Now

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Online registrations are open for 7 Months Meta Marketing Analytics Professional Certificate.

About the Course

This six-course program is designed for anyone looking to gain in-demand technical skills to kickstart a career as a marketing analyst or better analyze their business. No experience necessary.

Developed by marketing analytics experts at Aptly together with Meta marketers, the industry-relevant curriculum is designed to prepare you for jobs that include Marketing Analyst, Marketing Researcher, and more.

Edureka - PG Diploma in AI & Machine Learning
Edureka - PG Diploma in AI & Machine Learning

You’ll learn basic marketing principles, how data informs marketing decisions, and how you can apply the OSEMN data analysis framework to approach common analytics questions. You’ll learn how to use essential tools like Python and SQL to gather, connect, and analyze relevant data. Plus, common statistical methods used to segment audiences, evaluate campaign results, optimize the marketing mix, and evaluate sales funnels.

Along the way, you’ll learn to visualize data using Tableau and how to use Meta Ads Manager to create campaigns, evaluate results, and run experiments to optimize your campaigns. You’ll also get to practice your new skills through hands-on, industry-relevant projects.

What you will learn?

  • Collect, sort, evaluate, and visualize marketing data
  • Summarize and analyze data using marketing analytics methods
  • Design experiments and test hypotheses to evaluate advertising effectiveness
  • Use Meta Ads Manager to test ad effectiveness and evaluate the results

Skills you will gain

  • Marketing Strategy
  • Data Analysis
  • Marketing Mix Optimization
  • Statistics for Marketing
  • Advertising Effectiveness Evaluation
  • Marketing
  • Digital Marketing
  • Python Programming
  • Tableau Software
  • Data Visualization (DataViz)
  • Statistical Analysis
  • Linear Regression

Courses

  • Marketing Analytics Foundation
  • Introduction to Data Analytics
  • Statistics for Marketing
  • Data Analytics Methods for Marketing
  • Marketing Analytics with Meta
  • Meta Marketing Science Certification Exam

Duration

7 Months (Suggested pace of 4 hours/week).

Click here to enroll for Meta Marketing Analytics Professional Certificate.

Note: NoticeBard is associated with Coursera through an affiliate programme.

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