Submit a Post Course on An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School [Online, 26 Hours]: Enroll Now - Noticebard

Course on An Introduction to Consumer Neuroscience & Neuromarketing by Copenhagen Business School [Online, 26 Hours]: Enroll Now

Share on facebook
Facebook
Share on twitter
Twitter
Share on whatsapp
WhatsApp
Share on linkedin
LinkedIn
Share on email
Email

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing.

You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business.

Skills you will gain?
  • Consumer Behaviour
  • Marketing
  • Consumer Neuroscience
  • Neuromarketing
Syllabus
  • What is Neuromarketing all About?
  • Attention & Consciousness
  • Sensory Neuromarketing
  • Emotions & Feelings, Wanting & Liking
  • Learning & Memory
  • Neuroethics and Consumer Aberrations

To enroll in this course, click the link below.

An Introduction to Consumer Neuroscience & Neuromarketing

Note: Noticebard is associated with Coursera through an affiliate programme.

 

Disclaimer : We try to ensure that the information we post on Noticebard.com is accurate. However, despite our best efforts, some of the content may contain errors. You can trust us, but please conduct your own checks too.

Share on facebook
Facebook
Share on twitter
Twitter
Share on whatsapp
WhatsApp
Share on linkedin
LinkedIn
Share on email
Email

Leave a Comment

x